Amie Tollefsrud – Online Course Academy + Passive Income Academy

What You Get:

Online Course Academy

Module 1 – Prep For Online Course Creation

Welcome To Online Course Academy + Overview (6:39)

Increasing Productivity (The 4 Tendencies – Which One Are You?) (6:14)

Types Of Courses/Launches (+ Which is Right For You?) (15:18)

Course Revenue Planning (7:35)

Manifesting Your Revenue Goal (7:08)

Prep For Course Creation (9:05)

Module 2 – Your Profitable Online Course Topic

You Need A Niche (To Sell An Online Course) (17:18)

Choosing Your Online Course Topic (19:35)

Create Your “Unicorn” (i.e. Ideal Student Profile) (11:31)

Will It Be Profitable? (16:39)

Naming Your Online Course (10:58)

Staying Organized During Course Creation (12:29)

Determine your course timeline (5:52)

Module 3 – Cultivate While You Create

What’s Your Teaching Type? (6:38)

List Building 101 (95:05)

Visually Branding Your Course (10:01)

Create A Promotional Plan (Go Get Your Unicorn) (14:37)
Outlining Your Online Course (10:18)

Module 4 – Online Course Creation

Creating Your Slides (+ Template!) (7:45)

Recording Your Course Videos (16:20)

Editing Your Course Videos (13:45)

Creating Course Worksheets (+ Templates!) (3:41)

Setting Up Your “School” (39:10)

How To Create A Membership/Subscription Site (11:20)

What to do if you’re feeling “stuck”

Module 5 – Sexify Your Course (So It SELLS!)

Position Your Course In Market (7:23)

Telling Your Personal Story (Personal Branding) (8:55)

How To Price Your Course (12:16)

Optimizing Revenue and Conversions (8:13)

Module 6 – Launch, Launch, Baby

Get The Partyed (Pre-Launch Prep) (9:12)

Your 5-Part Launch Strategy (80:54)

Increasing Urgency In Your Launch (5:53)

Pre-Sale Strategy (13:13)

Crafting A High-Converting Sales Page (45:46)

Module 7 – The After Party

Keeping Up With Your Course/Students (4:22)

Recap Your Launch + Pivot (6:10)

Turning Students Into Cheerleaders (Affiliates) (9:14)

Refunds + How To Deal

Plan Your Next Launch (3:49)

Become an OCA affiliate! (2:32)

Module 8 – All Your Tech Tutorials

Setting Up Your Google Drive Folders (1:40)

Trello Tutorial (5:46)

How to set up a landing page in SS (32:37)

How To Set Up Link-Triggers in Convertkit (3:29)

How to Edit Slides in Canva (2:21)

How To Record Videos Using Screenflow (2:34)

How To Edit In Screenflow (5:27)

How To Record Using QuickTime (1:10)

How To Edit In iMovie (2:07)

How to Edit Course Videos in Final Cut Pro (1:41)

How To Edit Your Course Worksheets Using Canva (3:41)

Accepting Payments (Via Stripe + PayPal) (2:00)

Excluding ‘Students’ From Your Sales Sequence (3:10)

How To Set Up An Automated “Welcome” E-mail To New Students (3:41)

How To Set Up ‘Drift’ On Your Sales Page (4:52)

How To Create Affiliate Links (3:01)

How To Create “Coupons” In Teachable (2:06)

How To Make A Course “Mockup” Graphic

How To Create Audio Files (0:49)

How To ‘Tag’ Students (3:29)

How to Connect ConvertKit with Squarespace (48:05)

**How to Create a Landing Page in LeadPages** (not necessary – but looks very professional) (5:01)

ConvertKit 101 with Sue – Setting up account, Segments, Tags, Broadcasts and Sequences (20:46)

How to Add Captions to Your Course Videos (2:59)

Set Up Your School in Kajabi (in case you choose to) (27:03)

Passive Income Academy

Module 1 – Intro to Passive Income

1.1 Evergreen Funnels + Webinar Strategy 101 (8:36)

1.2 Why you NEED an “Evergreen” Funnel + Necessary Tech (9:23)

1.3 Passive Income Mindset + Manifestation (13:10)

1.4 Setting Up Your Temporary Sales Funnel (16:11)

1.5 Choosing Your Funnel Type (10:54)

1.6 Pre-Funnel Planning (10:25)

Module 2 – Your Webinar

2.1 Choosing Your Profitable Webinar Topic (28:09)

2.2 Testing Your Webinar Topic (13:26)

2.3 Outlining Your Webinar “Story” (12:48)

2.4 Best Webinar Practices (20:14)

2.5 Webinar Slide Walkthrough (What to say each step of the way!) (30:52)

2.6 Recording Your Webinar Slides (6:46)

2.7 Editing Your Webinar Slides (12:04)

BONUS: Customizable Webinar Slide Template

Module 3 – Registration/ Thank You Pages

3.1 Creating Your Landing Page (20:57)

3.2 Creating Your ‘Thank You’ Page (7:03)

TECH LIBRARY (78:59)

Module 4 – Automated E-mail Sales Sequence

4.1 Your Passive Income Email Sequence (4:56)

4.2 Funnel #1 (What to say in your sales e-mails!) (19:55)

4.3 Funnel #1 (Putting it all together + tech) (22:57)

4.4 Funnel #2 (What to say in your sales e-mails!) (21:57)

4.5 Funnel #2 (Putting it all together – tech) (35:46)

Module 5 – Audience Growth

5.1 Sending Traffic TO Your Funnel (Using social media, SEO, and other organic methods) (44:14)

5.2 Growing Your Audience WITHOUT social media (27:19)
Module 6

6.1 Testing + Tracking Your Funnel (10:08)

6.2 Optimizing Your Funnel (10:10)

6.3 Funnel Testing Checklist

6.4 Funnel Goal Tracker Worksheet