Carinda Gosling – The Easy Ads Engine

The Easy Ads Engine is Carinda Gosling’s Meta ads course for business owners who place their own ads for service and low-ticket offers. Instead of one catch-all campaign method, it splits Facebook and Instagram advertising into six separate ad types, each with its own job and setup.

The course includes Canva ad templates, worked ad examples, captions and headlines, and over-the-shoulder walkthroughs inside Ads Manager.

What you’ll learn

• Use engagement ads to extend reach on organic posts and warm a cold audience
• Run Instagram follower ads that build a targeted following and lift organic reach
• Set up traffic ads that send people to a podcast, blog or YouTube channel
• Build lead ads for email list growth, webinar signups and booked strategy calls
• Sell low ticket offers directly to cold audiences who have never engaged before
• Structure retargeting campaigns aimed at warm audiences already familiar with your brand

The six ad engines

• Engagement ads that extend the reach of posts that already worked organically.
• Instagram follower ads that build a targeted following.
• Traffic ads that send people to a podcast, blog or YouTube channel.
• Lead ads for list growth, webinar signups and booked calls across low, mid and high-ticket offers.
• Direct low-ticket sales to cold audiences.
• Retargeting campaigns for people who already know your brand.

Small, repeatable setups

Gosling’s approach favours simple ad setups you can repeat and manage yourself over aggressive scaling, which suits owners running ads without an agency or media buyer.

Templates and walkthroughs

The Canva templates and example ads give you a starting point for creative, while the over-the-shoulder videos show each campaign being built step by step.

What’s in the course files

The course files include video lessons and walkthroughs, Canva ad templates, and example captions and headlines.

Who The Easy Ads Engine is for

The course suits coaches, service providers and small business owners who want to run their own Meta ads for audience growth, leads and low-ticket sales. Your ad spend is separate, and results depend on your offer and budget.