Sophia Amoruso – Business Class

Business Class is Sophia Amoruso’s entrepreneurship course on building a brand-led business. The founder of Nasty Gal and author of #GIRLBOSS draws on her experience turning an eBay vintage clothing store into a fashion company with more than $100 million in annual revenue.

The course combines 22 video lessons with worksheets, expert interviews and bonus business resources. Amoruso discusses the strategies and systems behind Nasty Gal’s growth as well as lessons from its eventual bankruptcy.

What you’ll learn in Business Class

• Build a brand-led business that creates loyal customers and commands premium pricing
• Structure your company properly from day one using proven startup frameworks
• Create compelling brand stories that resonate with your target audience
• Navigate fundraising, hiring, and scaling challenges with real-world insights
• Develop marketing strategies that drive growth without massive ad budgets
• Learn from both wins and failures of building multiple businesses

The Business Class program

The core course contains 22 video lessons taught by Sophia Amoruso. Each lesson draws on her years as an entrepreneur and presents frameworks for applying the ideas to a new or existing business.

The training is 44.21 GB and includes videos, documents and PDFs.

Worksheets for putting ideas into practice

More than 300 interactive worksheets accompany the lessons. They provide planning exercises and business-building tools designed to help entrepreneurs work through the course concepts rather than only watch the videos.

Interviews with founders and experts

The video library contains over 80 hours of interviews with founders, investors and industry experts. These conversations offer additional perspectives on fundraising, marketing, product development and scaling, complementing Amoruso’s own experience.

Who Business Class is for

Business Class is designed for people at different stages of entrepreneurship, from first-time founders to owners working on an established venture.

• Aspiring entrepreneurs who want a foundation for launching their first business.
• E-commerce founders interested in the brand-building approach behind Nasty Gal’s online growth.
• Creative business owners looking to build around their interests while retaining creative control.
• Side-project founders working to turn a hobby or side hustle into a scalable business.
• Career changers moving from employment toward entrepreneurship.

Business Class materials and bonuses

The flagship course brings together the video lessons, worksheets and interview library with four additional business resources. The bonuses cover legal documents, presentation and proposal materials, business clarity and connections.

• Essential Legal Documents package, with a stated value of $3,000.
• Pitch Presentation and Client Proposal Templates, with a stated value of $299.
• Finding Business Clarity Course, with a stated value of $150.
• The Well-Connected Handbook, with a stated value of $59.

About Sophia Amoruso

Sophia Amoruso is a serial entrepreneur, New York Times bestselling author and founder of Nasty Gal. She began the business as an eBay store at age 22 and grew it into a fashion company with over $100 million in annual revenue.

Her memoir #GIRLBOSS spent 18 weeks as a bestseller, sold 500,000 copies and was adapted into a Netflix series. Forbes called her “Fashion’s New Phenom” and featured her on the cover of its Richest Self-Made Women issue.

Through the Girlboss Foundation, Amoruso has awarded more than $130,000 in grants to female entrepreneurs. She created Business Class to share lessons from building and scaling businesses, including the setbacks and decisions behind Nasty Gal’s rise and bankruptcy.

Frequently asked questions

What does Business Class by Sophia Amoruso cover?

Business Class covers entrepreneurship and brand-led business building through video lessons, worksheets and expert interviews. Interview topics include fundraising, marketing, product development and scaling.

Is Business Class suitable for beginners?

Yes. The course is designed for aspiring entrepreneurs starting from scratch as well as existing business owners looking to grow.

What materials are included in the download?

The course includes videos, documents and PDFs, with 22 video lessons, more than 300 worksheets and over 80 hours of expert interviews. Bonuses include legal documents, presentation and proposal templates, a separate clarity course and a handbook.

Does Sophia Amoruso discuss business failures as well as successes?

Yes. The course draws on lessons from Nasty Gal’s growth and its eventual bankruptcy, including what worked and what went wrong.