Ben Adkins – The $10 Day Local Ad System

The $10 Day Local Ad System by Ben Adkins teaches agencies and marketers how to build Facebook lead generation campaigns for local businesses around a $10 daily ad budget. The course combines campaign walkthroughs, reusable ad templates and client acquisition strategies.

Adkins developed the approach through local lead generation work for small businesses. The system emphasizes geographic targeting, focused messaging and consistent spending rather than overly broad campaigns.

Skills you’ll build with the $10 Day Local Ad System

• Build local Facebook ad campaigns on a $10/day budget for small businesses
• Use Ben Adkins’ proven ad templates and creative angles
• Set up campaigns step-by-step from pixel install to launch
• Generate consistent local lead flow for client businesses
• Acquire local business clients and structure agency packages
• Scale lead generation systems across multiple local clients

The $10 Day Local Ad System curriculum

The six modules cover both the advertising work and the agency processes involved in serving local clients.

Module 1: The $10 daily budget approach

The opening module examines the psychology of small-budget local campaigns and the case for steady spending rather than occasional large investments. It also explains the calculations behind a $10 daily budget and how that budget fits into a sustainable agency service.

Module 2: Setting up local Facebook ads

Follow the technical setup for local campaigns, including Business Manager organization, pixel installation for local tracking and audience creation. The lessons explain geographic targeting settings and the reasoning behind the configuration choices.

Module 3: Local lead generation templates

The template module provides ad frameworks used across local niches, including chiropractic practices, plumbing businesses, restaurants and real estate. Each template combines copy frameworks, image guidelines and targeting parameters that can be adapted to a business category.

Module 4: Finding clients and pricing services

Learn how to approach local business owners and explain the $10 daily advertising concept when prospects are skeptical. The module also covers service pricing and includes objection-handling scripts drawn from sales conversations.

Module 5: Optimizing and scaling campaigns

Review the metrics used to assess local lead generation campaigns and make adjustments based on performance data. The module also addresses when and how to increase spending beyond $10 per day while considering campaign efficiency.

Module 6: Retention and client reporting

Adkins shares reporting frameworks for communicating campaign results in terms local business owners can understand. The lessons cover setting expectations and developing client relationships that can support referrals and longer-term contracts.

Who the course is built for

The training is designed for agency owners adding a local lead generation service, freelance marketers serving small businesses, social media managers moving into paid ads and marketing consultants working with local clients. It also addresses people building an agency alongside a day job and business owners who want to understand local advertising.

Training materials and templates

The video training includes step-by-step campaign walkthroughs. The accompanying resources support ad creation, sales conversations, targeting, pricing and client reporting.

• Ad templates for multiple local business niches
• Client acquisition scripts and presentation materials
• Reporting templates for communicating campaign value
• Geographic and demographic targeting cheat sheets
• Budget calculators for service pricing

About Ben Adkins

Ben Adkins is a chiropractor turned digital marketer who began developing marketing systems while seeking patients for his own practice. He has since worked on local advertising campaigns and trained thousands of marketers in local advertising strategies.

His teaching draws on his experience as both a local business owner and a marketer, with an emphasis on practical campaign implementation.

Frequently asked questions

What does The $10 Day Local Ad System cover?

The course covers local Facebook campaign setup, lead generation templates, client acquisition, pricing, optimization, scaling and reporting.

Who is the course designed for?

It is intended for agency owners, freelance marketers, social media managers and consultants serving local businesses. Local business owners and people building an agency alongside another job may also find the material relevant.

What materials are included?

The course includes video walkthroughs, ad templates, client acquisition scripts, presentation and reporting materials, targeting cheat sheets and budget calculators.

Can the advertising principles be used outside the United States?

The examples primarily use US businesses, but the course’s local Facebook advertising principles can also apply in other markets.